1. Minister Fitzgerald announces a new national awareness raising campaign allied to the Second National Strategy on Domestic, Sexual and Gender-based Violence

Minister Fitzgerald announces a new national awareness raising campaign allied to the Second National Strategy on Domestic, Sexual and Gender-based Violence 2016 - 2021

 

Ms. Frances Fitzgerald T.D., Minister for Justice and Equality, has announced that she has secured funding of €950,000 for 2016 to run a new national awareness raising campaign allied to the Second National Strategy on Domestic, Sexual and Gender-based Violence 2016 - 2021.  The campaign will commence in 2016 and it is intended that it will run for a period of 6 years.  It will be subject to EU tendering procedures and consultation with non-governmental (NGO) stakeholders.

 

Domestic, sexual and gender-based violence are crimes that occur in all social classes, all ethnic groups and cultures and among people of every educational background.  They are often hidden crimes that can have devastating physical, emotional and financial consequences for victims as well as society as a whole.

 

This campaign aims to bring about a change in long established societal behaviours and attitudes in relation to domestic and sexual violence, and to activate bystanders with the aim of preventing this violence.  The campaign will recognise that women and men are victims of such crimes.

 

The campaign is a key action proposed under the Second National Strategy on Domestic, Sexual and Gender-based Violence which was launched on 20 January 2016. The campaign is supported by NGO stakeholders. It is also a requirement under the Council of Europe Convention on preventing and combating violence against women and domestic violence (the Istanbul Convention) to promote or conduct public awareness raising campaigns.

 

The Minister said: "My aspiration is that this awareness raising campaign will have a significant impact by making a real and substantial difference to people’s lives, offering hope and support to those affected by these despicable crimes and that it will send an irrefutable message to perpetrators that this violence is totally unacceptable in Ireland and that it must stop.”